During 2019, Kellogg’s are launching their new box packaging across their full range of cereal brands. The new box designs are inspired by modern, minimalist artwork, and showcase the cereal products and branding or characters in a complimentary way.
To celebrate the new box packaging designs, Kellogg’s did an exhibition activity around National Cereal Day on 7th March 2019. For this activity, Kellogg’s asked me to bring to life the new box designs in a minimalistic modern art style inspired by the product’s new designs and colors, to create artwork that makes people stop and look.
Here are the new box designs for Kellogg’s cereal brands:
Take a look at the project on Instagram.